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DUrbanTV Steams Ahead at virtual International Tourism Film Awards

DUrbanTV is pleased to announce that their programme ‘Tracking the Heritage of Steam’, has been awarded 2nd place at the prestigious International Tourism Film Festival Africa (ITFFA). The festival itself went ‘virtual’ to present the award ceremony after the major tourism industry event, the World Travel Market, to be held in Cape Town this month was cancelled due to the Covid-19 outbreak.

The DUrbanTV ‘Tracking the Heritage of Steam’ production,  part of a series of 5 programmes produced especially for heritage month, was awarded 2nd place in the Tourism Products – Heritage Category, steaming ahead of productions from across South Africa and Africa, and, is the ONLY award-winner representing Durban and KwaZulu-Natal.

The award-winning production highlights the unique history of Durban’s steam railway, which has the honour of being the first to have been developed in South Africa. The production team worked with the city’s local heritage museum and the dedicated volunteers, who keep the Inchanga Steam Railway and museum quite literally on the rails.

Doreen Theys, of DUrbanTV says, “This award is fantastic news, especially considering the strain everyone in tourism in our province is under right now. We hope this accolade will go a long way to ensuring that ventures like the Inchanga Choo-Choo continue to find both public and city support to enable them to continue as they are major attractions and create exciting adventures for the public and tourists to experience.”

In respect of the award itself Doreen added, “As for DUrbanTV, this award confirms the attention that our unique online channel brings has great value for the city, the province and everyone involved in the tourism industry. We hope that as the lockdown is lifted DUrbanTV can continue to highlight even more tourism offerings to get the local industry back on track, and bring national and international tourists back again as quickly as possible.”

The DUrbanTV Heritage series also caught the attention of international Juror, Janna Tolstikova, the Head of International department of TV Brics. As a direct result, the full DUrbanTV 5-part series will soon be premiered on the Brics channel and reach an audience of 4 million people throughout Brazil, Russia, India, China and South Africa. DUrbanTV has also signed an MOU with TV Brics to become a partner channel and will continue to supply content to its 4 million-strong audience to promote Durban and KwaZulu Natal specific content.

Doreen Theys added, “Our 2020 vision is to merge the growth of our local audience with the ever-increasing international exposure DUrbanTV is attracting to boost overseas tourism, business and investment opportunities to our city and province.
The Covid-19 threat has not changed this vision, it has strengthened it. DurbanTV’s ability to promote the regions investment and business opportunities, travel and cultural experiences, entertainment and sporting events as we come out of lockdown will be vital to enable our economy to bounce back quickly and DUrbanTV plans to be ready to promote our city and region to #WelcomeBack our tourists.”

DUrbanTV can be viewed at www.durbantv.net 

Twitter: @tvDurban

Follow our TVBrics link to view the Brics channel.

International Tourism Film Festival Africa 

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